Bridge Leisure more than doubles investment in UK parks
Bridge Leisure Parks has announced a £3.2 million investment programme across its nine UK holiday parks, including the introduction of new luxury caravans and pet friendly accommodation.
The biggest portion of that spend is focussed on Sand le Mere Holiday Village on the North Yorkshire Coast, where over £900,000 has been earmarked for the park’s development. The investment is being used to develop 26 new touring pitches and purchase new self-catering caravans of various grades.
Trevella Park in Cornwall will benefit from over £330,000 of investment which is being spent on new superior lake view caravans, new safari tents and a £30,000 refurbishment of the touring shower and toilet block.
In addition, Trevella, along with Silver Sands in Moray Firth, Scotland, will be the first parks to get new luxury pet friendly caravans, which include wooden lino flooring, stable doors, dog guards and outdoor taps.
At Hengar Manor in Bodmin, £400,000 is being spent on upgrades to the reception, park shop and coffee shop as well the development of 12 touring pitches.
Bridge’s Devon holiday park Hedley Wood is adding 14 new touring pitches to the site and increasing the number of luxury ensuite touring pitches as part of a £263,000 development.
In North Yorkshire, Bridge Leisure’s newest addition, Bowland Fell will receive £180,000 to spend on new caravan accommodation including a new accessible caravan. General upgrades around the park will see more dog waste bins, a car charging point and improvements to lighting and landscaping.
CEO Andrew Howe said: “We are investing an additional £2.2 million compared to last year which reflects the success and growth of the business overall. Staycations continue to increase in popularity, and we are expecting an even busier year due to continuing uncertainty around BREIXT and people choosing to play safe and holiday in the UK.
“It’s important to keep the parks facilities and accommodation fresh but it is also important to offer a choice of different accommodation, old and new to suit all budgets. Customers have increasingly high expectations and we need to ensure that we continue to update and improve all of our parks to stay ahead of our competitors. We believe this increased investment will help us do that.”
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